A redesign is expensive and slow, and it isn't always the answer. Plenty of rental websites lose bookings to a handful of fixable problems: a booking button that sends renters to another site, one long page listing every car, or policies nobody can find. Before rebuilding, check where yours falls short.
Run the Checklist
Mostly unchecked? A rebuild is likely faster than patching. Only a few gaps? Fix those first.
Fix or Rebuild?
If the gaps are a handful of pages, the booking embed, or speed, a fixed-price improvement sprint ($599–$1,499 one-time) usually solves them without starting over. If the site can't host a page per vehicle, can't embed your booking platform, or can't be indexed properly, a rebuild is the faster route; our packages start at $1,850 one-time.
If you're not sure which you need, a written website audit ($199 one-time) reviews your mobile experience, speed, booking path, search basics, and tracking, and ranks what to fix first.
What to Keep When You Rebuild
- Your domain, and the URLs of any page that already gets search traffic (or a redirect from each)
- Reviews, testimonials, and photos you have the rights to
- Your booking platform account and its settings
- Analytics history, so you can compare before and after
Frequently Asked Questions
Run the checklist above. If renters can't book on your domain, vehicles don't have their own pages, or the site can't be indexed, a rebuild is usually faster than patching.
It can if URLs change without redirects or pages that earned traffic disappear. Keep or redirect every URL that gets search traffic, and keep the content that ranks.
Our custom builds typically take 3–5 weeks from kickoff; smaller fixes in an improvement sprint are faster. Gathering photos, prices, and policies is often the real bottleneck.
Yes. A redesign changes the website around your booking platform; your Wheelbase Pro or HQ Rental Software account and its settings stay as they are.