Free Tool
What’s marketplace dependence actually costing you?
Enter your own numbers below, or start from a preset close to your fleet size. This runs entirely in your browser — nothing is saved or sent anywhere.
- Takes under a minute
- 100% private — runs in your browser
- No email or signup required
Your Numbers
Start from a preset, or enter your own below
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Adjust commission to match your actual marketplace fee — this varies by platform.
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How this is calculated
- Total annual revenue = fleet size × rentals per vehicle per month × avg. booking value × 12
- Revenue shifted = total annual revenue × (target direct % − current direct %)
- Fees avoided = revenue shifted × marketplace commission %
- Fees paid today = revenue currently running through marketplaces × commission %
Estimated Impact
Fees avoided over 3 years$19,800$6,600 avoided per year, at this pace
Current estimated annual fleet revenue$105,600
Marketplace fees paid today, at your current mix$23,760
Revenue shifted to direct bookings (25% more direct)$26,400
Estimated marketplace fees avoided per year$6,600
These are estimates based on the numbers you enter — not a guarantee. Actual results depend on your market, fleet, and how consistently you drive traffic to your own site.
Let’s turn this into a plan.
Bring these numbers to a free strategy call and we’ll give you an honest read on whether a direct booking website makes sense for your fleet.